Our Purpose
What drives us and why do we exist?
This blog answers the question what drives the crew of Sustainable Ships to do what they do. Or in other words, what floats our boat?
We exist to make sustainability in the maritime industry approachable and enjoyable, driven by our passion to support others with the same energy and purpose. As the song goes: sustainability engineers just wanna have fun.
At our core, we are driven by a profound sense of responsibility to address one of the most pressing and overlooked challenges of our time: the environmental impact of the maritime industry.
Our purpose is to empower shipowners, suppliers, and the broader maritime ecosystem to embrace sustainability—not as a burden, but as an opportunity to redefine their role in the global economy. We believe that sustainability is not just a moral obligation but a practical and achievable goal. What drives us is the conviction that through innovation, collaboration, and clear guidance, we can transform an industry that powers the world’s consumption into one that also protects its future. Our existence is rooted in the idea that we can make decarbonization and compliance accessible, actionable, and beneficial for all stakeholders, ensuring that the maritime industry can thrive while preserving the planet for generations to come.
Inspiration
